A Canadian candy company offers a very sweet gig.
Candy Funhouse, an online retailer of confectionery from chocolate bars to gummies and licorice, is taking on a work-from-home job as Chief Candy Officer for $78,000 a year ($100,000 Canadian).
Duties include “leading candy board meetings, being the lead taste tester…and anything fun.”
Several thousand candidates have already applied for the position, which was posted to LinkedIn in July, said Chief Executive Officer Jamal Hejazi. He noted that he was surprised by the number of “golden ticket”-themed requests and the extensive videos of entire families offering to share the trial assignments and salary.
But Hejazi also sees the attraction. “Imagine your best memories around candy, and having that at work every day,” he said.
Located outside of Toronto, Candy Funhouse is run by a quartet of 20- and 30-year-old siblings who grew up in the area and whose parents owned donut shops and a local restaurant.
“My brother Mo, a candyhead, founded it in 2018 and my mom was employee No. 2,” Hejazi said, adding that he and a younger sister and brother joined the company later.
The family hoped to differentiate their company from other highly successful online and brick-and-mortar competitors such as Mars, Hershey and Amazon with a “weird” mix of products, no minimum orders – “we sell one lollipop” – and a strong social media push.
2021 revenue, boosted significantly by the pandemic, was “just under $15 million. I’m not kidding,’ Hejazi said.
The family retains a 90% ownership interest.
The company said the position of Chief Candy Officer is open to candidates as young as five, although parental consent is likely to be required. Many parents have filmed how their child filled in the application and put it online.
The company has 340,000 followers on Instagram and three million on Tik-Tok, including a Kardashian, Hejazi said, though he declined to say which ones.
At the moment, the company is preparing for Halloween, the biggest sales period of last year. “We have 40% of our stock in so far,” Hejazi said. Last week, candy giant Hersheys reported that it will struggle to meet Halloween-related demand this year.
Hejazi also noted that social media posts claiming that the Chief Candy Officer must eat 3,500 candies a month are false. (That number represents the different varieties the company stocks.) “That would be 117 a day,” Hejazi said. “That’s too much.”